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This technique is originally designed for iterative processes. The Adaptive Action Cycle is developed by Royce Holladay of the Human Systems Dynamics Institute.

• What?: What did you do? How did you do it? How do you feel about it? What do you not know yet?
• So what? So what worked? So what didn’t work? So what are the implications of our work?
• Now what? Now, what needs to change? What different approaches could we take? What would success look like?

• Adaptive Action at the HSD Institute
• Adaptive Action: Taking Action in an Uncertain World by Royce Holladay